Led by founder Ben Silverman, Electus is a next generation studio enabling premium content creators to engage with advertising and technology partners at the inception of the creative process and partner on the finished product across a global and multi-platform distribution model. Electus is defining an innovative advertising component, which will challenge the traditional entertainment silos, allowing content creators and branding partners to develop premium programs and reach audiences like never before. The content will be distributed globally through the Electus international distribution arm as well as across a multitude of analog and digital platforms.Launched in late 2009, Electus will have a presence in all areas of media spanning digital platforms, television, film and mobile across all genres. Whether brands wish to live in the world of reality, game shows, one hour drama, comedy, women's lifestyle, children's programming, digital content or urban entertainment, the Electus slate will be able to deliver a wide range of programming options.
